Sunday, February 8, 2009

Glamour & Ladies in IPL Auction


Diamond shining, Gucci flashing Bollywood heroines walked with pomp and show into the Indian Premier Leauge (IPL) auction venue. Preity Zinta, Juhi Chawla and Shilpa Shetty are the star attractions in Goa. Along with the beauty ladies industrialists paraded their wealth. Blackberrys, Bentleys, Mercs and no doubt unstoppable flow of money brought IPL once again into the limelight. In this game war superstition was not staying back. Preity Zinta wore her lucky red every time she came to the bidding process. Raj Kundra sponsored his girl friend Shilpa the bid amount as valentine’s day gift. All those entered for auction were cross fingered and waiting for the luck at the end.

Defeating the popular expectation that this year 20-20 cricket show’s player hunting auction will be a flop, IPL surpassed last year’s target. In a single day it made $ 8 million worth business. Cash strap King Fisher chairman Vijay Mallaya paid $1.55m for Kevin Pietersen. This selective showering of money by Mallaya mocks his claim that King Fisher is seriously crushed by recession.

Team Chennai
Adrew Flintoff (1.55m)
Thilan Thushara (1,40,000)
George Bailey (50,000)

Bangalore Royal Challengers
Kevin Pietersen (1.55m)
Jesse Ryder (160,000)

Mumbai Indians
J.P. Duminy (950,000)
Kyle Mills (1,50,000)
Mohd Ashraful (75,000)

Kolkata Knight Riders
M. Mortaza (600,000)

Team Jaipur
Shaun Tait (375,000)
T Henderson (650,000)

Delhi Daredevils
Owalis Shah (275,000)
P. Colingwood (275,000)

Team Mohali
Ravi Bopara (450,000)
Jerome Taylor (150,000)

Team Hyderabad
Fidel Edwards (150,000)
Dwayne Smith (150,000)
All figures in US$

The spenders
Rajasthan $1.25m out of $1.87m
Chennai $1.6m out of $2m
Mumbai $1.17m out of $1.76m
Kolkata 650,000 out of $1.21m
Punjab 600,000 out of $1.4m
Hyderabad 250,000 out of $1.9m
Delhi 550,000 out of $1.45m

In the last one year of its origin IPL has glamourised and totally commercialized cricketing in the country. Adding entertainment to the game the league is spinning dollars in revenue. One has to wait and watch how far it is going to improve the cricket quality and inspire youth of India become best cricketers. IPL should focus its attention in other games to make India a formidable player in the world.

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